Use case · Brand mascot
One brand mascot, on-model everywhere.
A mascot only builds recognition if it looks like itself every time. Lumorig gives you one rigged character that becomes your site hero, app guide, launch GIF, sticker pack and logo badge.
Commercial use on paid plans · You own your characters
Every surface
Grumps, six ways. Still one character.
Poses, recolours and formats from a single rig. The recolours are instant and free; nothing here was redrawn.
Website hero
live embed · wave
App empty state
Lottie · think
Launch post
GIF / MP4 · celebrate
Winter colourway
recolour · free
Community sticker
sticker PNG · surprised
Partner colourway
recolour · free
Consistency
Same character, every frame.
Video generators redraw your mascot in every frame, and ears, eyes and colours wander. A rig can't wander: every pose moves the same parts.
The kit
Everything a brand character needs.
svg · png
Logo badge
The head in a circle of the mascot's main colour, crisp at favicon and billboard size.
png
Sticker pack
Any pose as a die-cut sticker with a white border and soft shadow.
gif · mp4 · webm
Social motion
Launch posts and replies, with transparent WebM for video editors.
svg · png
Scenes
The mascot in an illustrated vector scene for banners, headers and empty states.
lottie · player
Product motion
Vector Lottie for apps, or the live player for the web.
tokens
Brand palette
Colours are named tokens, so matching brand hex values is a recolour, not a redraw.
Examples
Brand characters from the gallery.
- BeaconKeeps the light on so you never have to wonder.Status-page sentinel for an uptime monitor.See Beacon move
- CrumbRises early, proofs patiently, never pricks a customer.Order-tracking buddy for a neighborhood bakery app.See Crumb move
- GlitchHatched mid-speedrun and hasn’t stopped since.Launcher mascot for an indie game store.See Glitch move
FAQ
Brand mascot questions.
Can an AI mascot stay consistent across everything?
Yes, because it is one rigged drawing rather than a new image each time. Every pose, sticker, still and animation is that drawing, posed, so the face, proportions and colours never drift.
We already have a mascot from a designer. Can we use it?
Yes. Upload the artwork and it is rebuilt as a rigged vector (120 credits) with a fidelity score against the original. SVG uploads carry your exact shapes and colours across.
Can we use it commercially?
On paid plans, yes: you own your characters and exports, and commercial use is included. Free-plan characters are for personal use. We don't train on your uploads.
Does it make a mascot logo?
It exports a logo badge: the character's head in a circle of its main colour, as SVG or PNG at any size. It is a mascot mark, not a full logo design service, so pair it with your wordmark.
Can we make seasonal or campaign versions?
Yes. Recolours are instant and free. Look variants (a scarf for winter, a hard hat for a launch) are 60 credits and keep the same rig, so every motion still works.
What about stickers?
Export any pose as a die-cut sticker PNG with a white border and soft shadow, ready for chat apps, community servers and print proofs.
Keep exploring
- Animate your mascot Upload the mascot you already have and get it back rigged, with 15 motions and custom animation.
- App mascot A guide character for onboarding, empty states and streaks that weighs kilobytes, not megabytes.
- Gallery Live, rigged example characters you can play, inspect and open in the studio.
- Scenes guide Place your mascot in vector scenes for banners and social cards.
Make your brand character move.
Upload the mascot you have, or describe the one you want.